Just published: How to win today's CPG shoppers
Today, shoppers have a say on when and in what ways brands can be assistive. And marketers should listen if they want a chance at winning them. To keep up, CPG marketers must focus on intent. Try adopting three intent-driven mindset shifts to help. To become a digital-first company, you might need to change your way of thinking. That was the case for Sprint. You can also view this email as a webpage .