One of the UK's most prominent fintechs yesterday entered administration.
Wonga, a payday lender that was founded in 2006, collapsed under the weight of a spike in customer compensation claims, many of which were filed in bulk by claims management firms who represent borrowers who alleged that Wonga failed to ensure they could afford the loans they were approved for.
When putting together a referral programme, there are 3 key elements which need to be considered to ensure success. We call these "the 3 P's" of referral. This guide examines one of these –psychology –to understand how it has a major impact on your customers behaviour and their likelihood to refer, or go on to purchase if they have been referred by their friend.
The Future of Marketing is based on an exploratory and descriptive research enquiry into the trends shaping the future of marketing. The report examines the main objectives and key priority areas for marketers within the next five years.
This report aims to demystify blockchain for marketers and equip them with the knowledge they need to evaluate blockchain use cases and make informed decisions about them.
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