bosa@entrepreneur.blogspot.com

July 23, 2019

bosa@entrepreneur.blogspot.com

Bestbonus.cz
Hack x Crack
ГИСВИД — справочник организаций
Hebräisch-Deutsches Wörterbuch
Inspiring Quotes | inspiringquotes.us
rechner24.info
What’s Trending: Turn Off the Autopilot
Word of the Day: snackable content
How Rituals became a global brand with Google Marketing Platform
Форум: Русские за Границей - Powered by vBulletin
cho, here's your weekly thought-starter
Why do your perfect candidates just...leave? 60 minutes with Jonah Manning - Live Training and Q&A with a master.
Slack 2015 breach was more drastic than previously thought
130 // Twitter is the new blog
Computer Weekly – 2 April 2019: The nightmare driving test – making driverless cars safe
DCVOnline
Computer Weekly – 26 February 2019: Delving into viewer data at the BBC
Vampire Facelift® | Official Website | Before & After | Cost | Reviews | Vampire Facial®
Lawyer Up.
Three-phase power: Taking data center efficiency to the max
Star Twin
Definition: system software
HMRC makes cloud and data progress
Home - PANYNJ Police Recruit Network - Jobs in New York, NY
Partners help Microsoft deliver solid fourth quarter

Bestbonus.cz

Posted: 22 Jul 2019 10:40 PM PDT

Hack x Crack

Posted: 22 Jul 2019 09:38 PM PDT

ГИСВИД — справочник организаций

Posted: 22 Jul 2019 08:20 PM PDT

Hebräisch-Deutsches Wörterbuch

Posted: 22 Jul 2019 06:21 PM PDT

Inspiring Quotes | inspiringquotes.us

Posted: 22 Jul 2019 05:44 PM PDT

rechner24.info

Posted: 22 Jul 2019 03:56 PM PDT

What’s Trending: Turn Off the Autopilot

Posted: 22 Jul 2019 01:56 PM PDT

What’s Trending: Turn Off the Autopilot

Amanda Bulat | July 22, 2019

Marketing is not a one-and-done kind of job. The true leaders in our profession are always measuring, evaluating, and optimizing. Once you start to settle, you start to fall behind.

That said, marketing is also a busy, time-intensive kind of job. If something isn’t actively demanding your...

More

	Why the Best Brands Don’t Lead with Product Features

	How AI Can Drive Optimization for B2B Marketing

	Is Post-Sale Support the Last Great Marketing Differentiator?

Latest

Safely unsubscribe • Archives • Preferences • Subscribe • Privacy
Powered by FeedBlitz, 365 Boston Post Road, Sudbury, MA 01776, United States

Word of the Day: snackable content

Posted: 22 Jul 2019 12:46 PM PDT

Word of the Day
Daily updates on the latest technology terms \| July 22, 2019

snackable content

Snackable content is website content that is designed to be easy for readers to consume and to share.

Companies with customer-facing websites often need to publish a constant supply of fresh content to drive site traffic and boost awareness of their brand. From a content marketing and brand awareness perspective, Web content must be snackable. With the overwhelming volume of information on the Web, if site visitors aren't intrigued enough by the content to read it and -- perhaps even more importantly -- share it with their social networks, then the content doesn't have much business value. Snackable content should help support the brand by sharing information about the industry or the company's story, not by pushing products. An important goal of snackable content is to tempt the reader to consume more content.

Snackable content tries to capture the attention of website visitors who are browsing and don't have the time or patience to consume long, text-heavy artices. Although detractors of snackable content maintain that it is dumbing down the Internet, proponents point out that it just makes sense to have the content fit the delivery channel -- and mobile is increasingly becoming the primary delivery channel. To make long-form articles more snackable, they can be broken down into smaller components. Responsive or adaptive website design can also help make content more snackable, as flexible website design makes content easier to view on smartphones and tablets.

Visual elements like infographics and photos play an important role in snackable content. Attention-grabbing headlines that use humor or ask questions are also useful, since they're a fast way to draw readers in. Readers have become accustomed to sensationalist headlines that aren't supported by high-quality content, however, so companies need to constantly evaluate their approach to headline writing, avoid gimmicks and make sure that the content backs up the headlines.

Quote of the Day

"Businesses can deliver snackable content through contextual commerce, content as a service and digital twinning to create innovative digital experiences." - Geoffrey Bock

Trending Terms

content marketing
responsive design
content farm
content curation
gated content/ungated content
content as a service

Learning Center

3 ways snackable content creates relevant digital experiences
There are a number of ways to deliver snackable content to users, including contextual commerce, content as a service and digital twinning. Learn how this type of content can help create innovative digital experiences.

Use data to create personalized content customers actually want
Learn about the challenges customer experience teams face when creating personalized content. Personalization engines, which aim to simplify this process, can lead to additional challenges.

How Lucky Brand improved its online customer experience
To improve its online customer experience, Lucky Brand Jeans developed loyalty programs, added ways for customers to buy online and pick up in-store, and is trying to better connect in-store customers with its online footprint.

Five snackable content ingredients that add flavor to UX
Mobile users need bite-sized content that's immediately accessible and contextually relevant. Find out how to develop this snackable content.

Using social media for business: Terms you should know
Social media offers new ways for enterprises to collaborate with consumers. Here's a roundup of terms related to using social media for business, from the basics to newer concepts.

Quiz Yourself

Neither of the content analytics applications _____ backwards compatible.
a. is
b. are

Answer

Stay in Touch

For feedback about any of our definitions or to suggest a new definition, please contact me at: mrouse@techtarget.com

Visit the Word of the Day Archives and catch up on what you've missed!

About This E-Newsletter This e-newsletter is published by the TechTarget network. To unsubscribe from Whatis.com, click here. Please note, this will not affect any other subscriptions you have signed up for.
TechTarget, Whatis, 275 Grove Street, Newton, MA 02466. Contact: webmaster@techtarget.com Copyright 2018 TechTarget. All rights reserved.

How Rituals became a global brand with Google Marketing Platform

Posted: 22 Jul 2019 10:38 AM PDT

View our web version if this email isn't displaying well.

Rituals uses Google Marketing Platform to become a global brand

To support its global aspirations, Rituals needed a marketing strategy that could scale quickly and effectively. Using the machine learning capabilities of Google Marketing Platform, Rituals was able to automatically create audiences of site visitors most likely to convert and then reach these people with its marketing campaigns. Hear from the team as they share how they achieved 85% sales growth with Google Marketing Platform.

Watch now >>

Recommended

Deliver more interactive ad experiences with Display & Video 360

We recently introduced two new formats to help brands to deliver more interactive ad experiences at scale with Display & Video 360. Learn how you can expand the reach of your YouTube live streams and create immersive 3D display ads.
Read more >>

Video: Improve user journeys and get more conversions with Optimize 360

At this year's Google Marketing Live, Product Manager Praveen Krishnan presented the latest Optimize 360 features. Discover how you can build and test better experiences throughout the customer journey.
Watch now >>

Video: Visualize your marketing data to unlock new insights with Data Studio

Also from Google Marketing Live, learn how to get insights from your advertising and business data, direct from Data Studio Product Managers.
Watch now >>

Google Marketing Platform Partners now available globally

Whether you want to build out in-house skills or engage a service provider, we've developed a robust partner program that allows you to confidently find the expertise you need. Now you can find the right Google Marketing Platform partner in most major markets around the world to grow your business.
Read more >>

Форум: Русские за Границей - Powered by vBulletin

Posted: 22 Jul 2019 10:20 AM PDT

cho, here's your weekly thought-starter

Posted: 22 Jul 2019 08:53 AM PDT

You can also view this email as a webpage.

‌

Weekly Thought-Starter

‌

Mobile searches for "wait times" have grown 120% over the past two years.

‌

Source: "Why people need to 'know before they go,'" June 2018.

‌

Why it matters

‌

Today people can — and do — prepare for every aspect of any experience, big or small. Whether they're taking a vacation across the globe or dining at a neighborhood cafe, people have a low tolerance for surprises. People want to get excited, feel confident, and make the most of their budget. In short, they want to know before they go.

‌

‌

Grow Your Leads and Increase ROI: Candidate Nurturing and Conversion Secrets from the Pros

Hi Cho

Ryan Leary with RecruitingDaily, here.

As HR Pros, we've been ghosted - ignored. "It's not you, it's me." Sound familiar?

We've all been there.

Put the Kleenex away - we're not rallying a support group. This session is about solutions and methods that will make your job easier and teach you to nurture relationships with candidates that lead to real results.

Jonah Manning – Advisor, Investor & Entrepreneur (AKA, top-shelf sourcer) of JonahManning.co – has been in the sourcing game for well over a decade.

He's spanned the ranks of Google, Apple, Grainhouse.io, Gulfstream (and more).

Basically, he has some sweet moves, and he's agreed to give you 60 minutes of training and interactive Q&A that will keep you from getting dumped.

Again.

A few things you'll learn:

Create a real-time, short-form communication path – Instagram DM, FB Messenger, Slack, WhatsApp, text. Anything but LinkedIn.
How to leverage your relationships but stay in touch at the same time.
Why you SHOULD NOT use automation to build rapport.
Tactical takeaways and methods to accomplish exactly what you came here for.
More…

So, are you ready to take charge?

REGISTER HERE

See you on the webinar.

Ryan Leary
CMO, Recruiting and TA Tech
RecruitingDaily
Ryan@recruitingdaily.com
www.about.recruitingdaily.com

Update your email preferences

RecruitingDaily.com 4 Research Drive Suite 402 Shelton, Connecticut 06484 United States

Slack 2015 breach was more drastic than previously thought

Posted: 22 Jul 2019 08:01 AM PDT

Networking Digest

A roundup of network technology content from TechTarget|July 22, 2019

FEATURED STORY

Slack resets passwords possibly compromised in 2015 hack

by Jonathan Dame, News Writer

Slack has reset passwords for 1% of users after uncovering new information regarding a 2015 hack of its systems. (SearchUnifiedCommunications.com)

NEWS

AT&T-Microsoft deal secures use of 5G wireless, Azure cloud

The latest AT&T-Microsoft partnership announcement lacked details for buyers of enterprise products and services but gave a big boost to Microsoft's Azure public cloud. (SearchNetworking.com)

Microsoft Teams gains 13M users with help from Office 365 base

Around 10% of Microsoft's base of Office 365 commercial subscribers have begun regularly using Microsoft Teams, leaving the app with more users than Slack. (SearchUnifiedCommunications.com)

Datadog network monitoring tool provides visibility to containers

Datadog Network Performance Monitoring aims to automate network monitoring and provide container visibility to ease engineering teams' workloads. (SearchNetworking.com)

8x8 Inc. acquires Wavecell, expanding reach, CPaaS services

8x8 Inc. acquired Wavecell, which enables it to expand its global presence and offer services such as Wavecell's omnichannel CPaaS capabilities. (SearchUnifiedCommunications.com)

Private channels slated to launch in Microsoft Teams this fall

Private channels are scheduled to launch in Microsoft Teams this fall. The feature is the most demanded by far on the Teams user feedback website. (SearchUnifiedCommunications.com)

VMware tops Cisco in fast-growing SDN market

VMware surpassed Cisco in grabbing the largest share of the money spent on software-defined networking for the data center in 2018, when the SDN market reached $7 billion. (SearchNetworking.com)

LogMeIn launches unified communications for small businesses

LogMeIn, Inc. has launched Grasshopper Connect to provide small businesses with a platform that enables them to create and manage businesses communications.

(SearchUnifiedCommunications.com)

EXPERT ADVICE

A glossary of 10 essential network security terms

This network security glossary covers both old and new key terms -- such as zero trust networks and microsegmentation -- that can bolster anyone's security vocabulary. (SearchNetworking.com)

Know the ingredients for team collaboration app success

To successfully deploy team collaboration apps, organizations should assess employee attitudes toward collaboration and their needs. (SearchUnifiedCommunications.com)

Why networking certifications no longer matter

Networking certifications have consistently been an important milestone for network professionals. But diverse network infrastructure, automation and UI upgrades could change that. (SearchNetworking.com)

How cloud network services affect transformation and security

In this roundup of networking blogs, experts dive into three facets of networking that cloud can affect: network transformation, planning and security. (SearchNetworking.com)

How can organizations address VoIP security threats?

An unguarded VoIP system could be vulnerable to attack. Learn what security measures can help prevent VoIP security threats from affecting your organization. (SearchUnifiedCommunications.com)

What does open source SD-WAN look like, and do we need it?

Open source software has an openly available source code that users can adopt or modify. Open source combined with SD-WAN might be a perfect match or a too idealistic goal. (SearchNetworking.com)

Stand-alone vs. integrated collaboration: 3 factors to consider

Moving from legacy communications is no small task. Consider these factors when adopting new integrated collaboration tools. (SearchUnifiedCommunications.com)

What does stateful vs. stateless mean in a networking context?

When it comes to understanding state from a networking perspective, knowing the difference between stateful vs. stateless firewalls is a crucial starting point. (SearchNetworking.com)

About This E-Newsletter
This e-newsletter is published by the TechTarget network. To unsubscribe from Networking Digest, click here. Please note, this will not affect any other subscriptions you have signed up for.

TechTarget Networking Media Group, 275 Grove Street, Newton, MA 02466. Contact: webmaster@techtarget.com

Copyright 2018 TechTarget. All rights reserved.

130 // Twitter is the new blog

Posted: 22 Jul 2019 08:01 AM PDT

You're reading the Buffer blog newsletter. Great to have you!
(You can also see the online version here).

Happy Monday. What wins did you and your team have last week?

At Buffer, we launched Buffer Analyze — a slick new social analytics product. If you've ever wanted deeper social media insights like Instagram Stories stats or best times to post, then Analyze will be right up your alley. We'd be thrilled for you to check it out. Ok, onto this week's best links!

— Kevan, VP Marketing @ Buffer

News

Instagram removes "likes" in even more countries ... LinkedIn engagement is rising ... Twitter launches new social media video creator, LiveCut (it's free, even) ... Should you always be running social ads? ... The start of holiday shopping season is now October ... TikTok is becoming Instagram (agree/disagree?) ... Social referral traffic is down everywhere, except for e-commerce ... Here are the latest marketing salary trends in the U.S. ... An art exhibit for photos with zero likes ...

Trends

Using Twitter threads as mini blog posts

Could a Twitter thread replace a blog post? Absolutely. The example linked above is one of many longform Twitter threads (not to mention a great breakdown of Away's marketing strategy). We think it's a trend worth trying, whether you're skipping the blog post in favor of a multi-tweet thread or repurposing an existing post into longform Twitter.

Tracking emotion as a KPI

It's amazing what technology can do these days, including read the emotion of your audience. Emotion analytics is gaining steam; see this collection of brand examples. What we're talking about here is facial recognition, social listening, audio analytics and biometrics scanning as just some of the ways emotion analytics is entering the mainstream.

Seeing a ton of swimsuit ads on Instagram

Have you been seeing a ton of swimsuit ads in your feeds lately? This Vox story breaks down the algorithmic reasons why. Engaging with any ad on Instagram will result in you seeing many, many similar ads. "Engaging" is defined by clicking on, "liking," commenting, or sharing, but it can also be as simple as stopping to view a photo or watch a video. Should you have the very human urge to look at a photo of a person in a swimsuit, you're considered a potentially interested customer.

"Tag cleaning" and benevolent spam

A group of Instagram users have taken on the mantle of volunteer moderators, helping fight against harassment, gore, and malicious content by flooding an affected user's tagged photos with pleasant images. Along with Instagram's own moderation, tag cleaning is an organic way to stop the spread of abuse on the platform.

Podcast

Micro-Influencers: the Influencer Strategy Getting the Best Results Today

Stories

The psychology of sales, explained

via Vox (7-minute read)

Why discounts are so appealing to us (even when we don't need the item and aren't really saving money). This study of sales psychology has some interesting takeaways for e-commerce marketers.

The tactics of how to sell products on Instagram

via Social Media Examiner (10-minute read)

The article above talks about the psychology of sales. This guide discusses the specific tactics of Instagram sales: things like Stories CTAs, product tags, photo tips, and more.

App of the Week

Repost for Instagram

If you're running a user-generated-content strategy on social media, or if you're interested in co-opting some viral, on-brand content for your profile, then Repost for Instagram is well worth a look. You can easily reshare content from other accounts, plus include clear attribution back to the original poster. Check out the iOS and Android versions at their website.

Inspiration

Wishing you a great week!

— Kevan and the Buffer team

Copyright © 2019 Buffer, All rights reserved.
You're receiving this email because 1) you're one of our favorite humans and 2) you opted in through our app, blog, or maybe one of our freebies. Thanks for staying in touch! =)

Our mailing address is:

Buffer

2443 Fillmore St #380-7163

San Francisco, CA 94115

Add us to your address book

Want to change how you receive these emails?
You can update your preferences or unsubscribe from this list.

Computer Weekly – 2 April 2019: The nightmare driving test – making driverless cars safe

Posted: 22 Jul 2019 07:37 AM PDT

IN THIS ISSUE

Computer Weekly – 2 April 2019: The nightmare driving test – making driverless cars safe

In the call center, VoIP is here to stay: Here's why

Computer Weekly – 2 April 2019: The nightmare driving test – making driverless cars safe

In the call center, VoIP is here to stay: Here's why

This newsletter is published by TechTarget, Inc.
275 Grove Street, Newton, Massachusetts, 02466 US

Click to: Unsubscribe

You are receiving this email because you are a member of TechTarget. When you access content from this email, your information may be shared with the sponsors or future sponsors of that content and with our Partners, see up-to-date Partners List below, as described in our Privacy Policy. For additional assistance, please contact: webmaster@techtarget.com

© 2019 TechTarget, Inc. all rights reserved. Designated trademarks, brands, logos and service marks are the property of their respective owners.

Privacy Policy | Partners List

DCVOnline

Posted: 22 Jul 2019 07:23 AM PDT

Computer Weekly – 26 February 2019: Delving into viewer data at the BBC

Posted: 22 Jul 2019 06:23 AM PDT

IN THIS ISSUE

Computer Weekly – 26 February 2019: Delving into viewer data at the BBC

UCaaS Market Guide: Vendors, Features & Hidden Costs

Computer Weekly – 26 February 2019: Delving into viewer data at the BBC

UCaaS Market Guide: Vendors, Features & Hidden Costs

This newsletter is published by TechTarget, Inc.
275 Grove Street, Newton, Massachusetts, 02466 US

Click to: Unsubscribe

You are receiving this email because you are a member of TechTarget. When you access content from this email, your information may be shared with the sponsors or future sponsors of that content and with our Partners, see up-to-date Partners List below, as described in our Privacy Policy. For additional assistance, please contact: webmaster@techtarget.com

© 2019 TechTarget, Inc. all rights reserved. Designated trademarks, brands, logos and service marks are the property of their respective owners.

Privacy Policy | Partners List

Posted: 22 Jul 2019 06:09 AM PDT

Lawyer Up.

Posted: 22 Jul 2019 06:02 AM PDT

When Big Funds Lawyer Up

CalSTRS and Texas Teachers' power move with litigation finance firms.

→ READ NOW

corner office

What's Happening to the Harvard Men?

Jack Meyer's closing of Convexity closely follows the shuttering of another hedge fund founded by a so-called Crimson Cub.

→ READ NOW

portfolio

Why Public Pensions Are Taking More Risk

Public pension funds, particularly those with higher underfunded statuses, are taking on more risk as rates stay low.

→ READ NOW

Computer Weekly – 15 January 2019: NHS plans for a digital future

This newsletter is published by TechTarget, Inc.
275 Grove Street, Newton, Massachusetts, 02466 US

Click to: Unsubscribe

You are receiving this email because you are a member of TechTarget. When you access content from this email, your information may be shared with the sponsors or future sponsors of that content and with our Partners, see up-to-date Partners List below, as described in our Privacy Policy. For additional assistance, please contact: webmaster@techtarget.com

© 2019 TechTarget, Inc. all rights reserved. Designated trademarks, brands, logos and service marks are the property of their respective owners.

Privacy Policy | Partners List

Star Twin

Posted: 22 Jul 2019 05:07 AM PDT

Definition: system software

Posted: 22 Jul 2019 03:55 AM PDT

Latest Technology News and Expert Advice

A roundup of news and tips on the topics you're interested in | July 22, 2019

ISSUE HIGHLIGHTS

Definition: system software

Contact center AI trends take center stage at Enterprise Connect 2019

Definition: butterfly effect

Definition: Schrodinger's cat

How to prepare for API integration on your network

EXPERT ADVICE

Definition: system software

System software is a type of computer program that is designed to run a computer's hardware and application programs. If we think of the computer system as a layered model, the system software is the interface between the hardware and user applications.

Contact center AI trends take center stage at Enterprise Connect 2019

Several vendors at Enterprise Connect 2019 focused on contact center AI innovation and virtual agents. But are businesses actually ready for the technology?

Definition: butterfly effect

The butterfly effect is the notion that a small initial factor may have a part in determining greater and unpredictable changes in large, complex systems.

Definition: Schrodinger's cat

Schrödinger's cat is a famous hypothetical experiment designed to point out a flaw in the Copenhagen interpretation of superposition as it applies to quantum theory. The virtual experiment was proposed by Nobel Prize-winning Austrian physicist Erwin Schrödinger in 1935 to point out the paradox between what quantum theorists held to be true about the behavior of matter on the microscopic level and what the average person observes to be true on the macroscopic level.

How to prepare for API integration on your network

APIs are becoming the easiest way to customize services to fit business communications needs. Before deployment, IT should investigate what network constraints API traffic could bring.

Networking Updates is published by TechTarget, Inc.
275 Grove Street, Newton, Massachusetts, 02466 US

Click to: Unsubscribe

You are receiving this email because you are a member of TechTarget. When you access content from this email, your information may be shared with the sponsors or future sponsors of that content and with our Partners, see up-to-date Partners List below, as described in our Privacy Policy. For additional assistance, please contact: webmaster@techtarget.com

© 2019 TechTarget, Inc. all rights reserved. Designated trademarks, brands, logos and service marks are the property of their respective owners.

Privacy Policy | Partners List

HMRC makes cloud and data progress

Posted: 22 Jul 2019 03:32 AM PDT

ComputerWeekly.‌com

Daily News

Read about business technology news.

ISSUE DATE: 22 July 2019

Nadella: Trust has to be earned every day

Microsoft CEO uses Inspire keynote to cover the importance of building trusted relationships.

Customers don't fear AI but need plenty of education around it

Research into the reaction of UK businesses to artificial intelligence has indicated there is an educational role for the channel to play if the technology is to become more widely adopted.

Microscope Updates is published by TechTarget, Inc., 275 Grove Street, Newton, Massachusetts, 02466 US,
Click to: Unsubscribe

You are receiving this email because you are a member of TechTarget. When you access content from this email, your information may be shared with the sponsors or future sponsors of that content and with our Partners, see up-to-date Partners List, as described in our Privacy Policy. For additional information, please contact: webmaster@techtarget.com

© 2019 TechTarget, Inc. all rights reserved. Designated trademarks, brands, logos, and service marks are the property of their respective owners.

Privacy Policy | Partners List

Search This Blog

bosa@entrepreneur.blogspot.com