cho, here's your weekly thought-starter

With so many choices at their fingertips, these shoppers often begin their journey undecided on what brand and product they want to purchase.

‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌   ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  You can also view this email as a webpage.  ‌ Weekly Thought-Starter  ‌ 8 in 10. That's the number of number of undecided CPG shoppers who are considering multiple brands or don't have any brands in mind yet.  ‌ Source: "What's perfect for me? How CPG shoppers are making the best choice," August 2018.  ‌ Why it matters  ‌ With so many choices at their fingertips, these shoppers often begin their journey undecided on what brand and product they want to purchase. This means CPG shoppers have many more opportunities to change their minds. We know they're more research-obsessed than ever before, even for everyday purchases, so marketers must be there at every moment.  ‌  ‌ More like this on the site  ‌  ‌  ‌  ‌ Received this email from a friend? Sign up here.  ‌ More on Think with Google Follow us  ‌ ‌ ‌  ‌  ‌  ‌  ‌ This email was sent to chogyi1980.bosa@blogger.com because you signed up for the latest from Think with Google. If you don't want to receive this newsletter in the future, please unsubscribe (this is a one-click opt-out) or update your preferences.  ‌ ©  2019 Google LLC. All Rights Reserved. Google and the Google logo are trademarks of Google LLC. www.google.com 1600 Amphitheatre Parkway, Mountain View, CA 94043.  ‌