Mobile commerce is being propelled to new heights by the widespread adoption of smartphones, mobile internet connectivity, and the integration of digital solutions such as online shopping platforms, mobile wallets, digital payment systems, and generative AI.
This paper reviews how advancements in mobile and digital technologies are driving societal change – not only transforming domestic commerce but also unlocking opportunities to facilitate cross-border trade. With billions of people globally transacting through mobile platforms, enterprises across many sectors are innovating to reach international audiences and unlock growth potential in diverse new markets.
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